Valerie Allen Public Relations is an independent full service public relations firm that brings you the personalized service and creativity of a small firm and the resources of a large agency
Digital Media Strategy
Our team designs and implements unique digital publicity campaigns for celebrity clientele, as well as brands looking to boost consumer engagement online and through social networks. We have successfully landed digital features in Yahoo! News, Washington Post, Buzzfeed, HuffPost, Refinery29, Bustle, Rachael Zoe Report, Cosmo, Billboard, and many more. Services include brand partnerships, blogger outreach, product placement, and electronic press kit development.
Strategic Public Relations
Our team of highly trained media strategists advise high-profile individuals, as well as individuals breaking into the industry looking to create, enhance or redefine their brands. We are known for developing highly unique branding campaigns which leverage national and local media opportunities in order to position our clients as the leading experts in their respective fields. Our services include: Key Message Development, Brand Positioning, Media Relations, Press Release Development, Media Training, Liaison to all Interviews and Red Carpet Events
Social Media Strategy
Our team utilizes the power of social media in order to amplify our client’s key messaging and increase overall brand exposure. We develop social media campaigns that bring our clients face to face with their target audience in order to heighten brand awareness and boost consumer interaction.
Headed by Industry Veteran, Valerie Allen, our Crisis Communications Division works mainly with high profile individuals or companies faced with sensitive situations. Our team has worked with Los Angeles’ top attorneys on a variety of matters ranging from criminal cases like the Bruce Beresford-Redmond “Survivor” Murder Trial, to the infamous Donald Sterling case. When celebrities or public figures are in trouble, we get in front of the story in order to manage the message and manage the media.
From the Oscars to Charity Galas for a cause, we produce red carpet events you will never forget. Our team leverages our longstanding relationships with high powered celebrities and the media in order to secure national media exposure and “Hollywood-buzz” for your event.
Headed by public relations veteran Valerie Allen, the firm specializes in personalities, brands, television production, event publicity, and national book tours for authors. Our current client roster includes personal publicity for Dr. Drew, Adam Carolla, Griffin Gluck, Jason Wahler and others.
Amiyah Scott – Actress, Model, Author & LGBT Advocate
Our team of highly trained communications specialists take a proactive approach to public relations and use creativity, experience and PR know-how to deliver high-quality, results-driven campaigns.
Valerie Allen is president and CEO of Valerie Allen Public Relations, founded in 2001, and Expert Connection PR. She is a media relations and communications strategist with more than twenty years of entertainment, lifestyle and health & wellness public relations experience.
Dana Lewis is a Los Angeles-based media relations specialist with a proven track record in securing top-tier placements for celebrity, expert, trade, consumer and non-profit brands on a local, regional and national level.
Harriet Campbell Duncan is a Los Angeles based Senior Publicist who has a true passion for the entertainment industry. She joined the Valerie Allen Public Relations team in 2014 as a Junior Publicist and was promoted to Senior Talent Publicist through her hard work ethic and can do attitude.
Deeana Betsamo is a passionate Los Angeles based Publicist working with clients from various industries including entertainment, addiction treatment, health/lifestyle, legal, and more.
Public Relations Assistant
Armine Galstian is the Public Relations Assistant at Valerie Allen Public Relations, Inc. After interning at Valerie Allen in the Summer of 2018, she was offered a position thanks to her hard work, impressive writing skills and ability to think outside the box.
- This year alone, 10 Black trans women have been killed. Watch this episode of 'Unplugged with Eraldo & Daryn', wher… https://t.co/nLMb8tJ9xv
- As the #heatadvisory over SoCal continues Celeb Personal Trainer Seth Browning joins @KTLA @LuParker & @mester_mark… https://t.co/ib9O98Tk01
- Are you feeling the #HEAT? Although expert Seth Browning encourages everyone to keep up their… https://t.co/xmJpI9sDtc
- Long before news broke of #JefferyEpstein, models reported feeling unsafe at jobs. @joinagent aism to put a stop to… https://t.co/4HrODLp3ri
- Did you know premature aging is actually linked with our GUTS and what we put in our mouths?! So, how do we age gra… https://t.co/2Ys0sAtMEo
As the CEO of Lapides Entertainment and The Core we have worked with Valerie for nearly 2 decades. She has provided superb public relations. Her strategies can sometimes be traditional. But, Valerie is willing to think through a PR initiative from a variety of different angles. That is where we find unique success. She has been on the Dr Drew PR team since day one. I could not ask for a better team member.
CEO at Lapides Entertainment Organization
Valerie Allen represents the gold standard when it comes to public relations...as opposed to monolithic corporate PR, Val's hands-on approach creates win-win situations for both her clients and the media. All you have to do is look at the popularity of Dr. Drew Pinsky to see how Val's longterm commitment to supporting her clients pays off...it's proof that a devotion to honesty and integrity CAN form the foundation of a positive, successful PR strategy!
Executive Producer at Sunnyslope Productions
Simply put, Valerie Allen is the best publicist in the business.
Law Offices of Alison Triessl
Valerie is a really top notch PR pro. She's got exceptional media skills and her clients have been very happy with her results. She executes well, thinks creatively and tirelessly works on their behalf. Anyone would be fortunate to have someone as dedicated as her on their media team.
The Lee Strategy Group, Inc.