Valerie Allen is president and CEO of Valerie Allen Public Relations, founded in 2001, and Expert Connection PR. She is a media relations and communications strategist with more than twenty years of entertainment, lifestyle and health & wellness public relations experience.
She has coveted credentials such as a Bachelor of Science degree from Ithaca College Park School of Communications in New York, a Masters degree in Journalism from Temple University’s Annenberg School in Philadelphia and is the two-time recipient of the prestigious George Foster Peabody Broadcasting Award.
Before opening her own firm, Valerie held senior level positions at public relations powerhouses Burson-Marsteller and Rogers & Cowan. She was also a senior account executive at Davidson & Choy Publicity and garnered television publicity experience at 20th Century Fox Television.
Valerie found herself in the world of recovery over 14 years ago when she began working with renowned addiction expert, radio personality and TV Host, Dr. Drew Pinsky. In addition to helping Dr. Drew launch DrDrew.com and the hit Celebrity Rehab franchise on Vh1, she played an integral role in his overall success and helped elevated his brand to the professional and trusted name he is today.
She has planned and executed many national New York Times best-selling author book tours, high profile Hollywood events, launched campaigns for television shows, and managed the reputations of celebrity clients.
Her vast connections with top tier media span all segments of the press. She has booked clients on every major morning show including The Today Show and Good Morning America, talk shows like Dr. Oz, Ellen and Oprah, and late night shows like Jimmy Kimmel Live and the Tonight Show.
Valerie has long-standing relationships with The White House Office of National Drug Control Policy, NIDA, Drugfree.org, EIC Prism Awards and NotMyKid.org, which strengthen her ability to heighten awareness of the drug epidemic on a national level. She is also a media advisor to the National Campaign to Prevent Teen and Unplanned Pregnancy.
Valerie is considered one of the most trusted names within the public relations industry. She lives in Calabasas with her husband and daughter and in her spare time enjoys travel, beaches, skiing and hiking.